Work At Home Business Options

Archive for the ‘Blogging’ Category

10 Vital Elements of Your Web Stats by Terri Seymour

Your web stats are an important collection of information regarding your site’s visitors, referrals, and other essential information. This information is important to you because it can help you measure the success of your marketing campaign, determine where to improve your site and how to tweak your site for success!

Below are ten vital elements of your web stats and why you should study them.

1. Unique Visitors – This component will tell you exactly how many people have come to your website. No matter how many pages this visitor clicks to, he is counted as one visitor. You need to utilize this statistic to see if your traffic is improving over time or getting worse. This will help you determine if you need to enhance your search engine rankings and other methods of getting traffic.

2. Location of Visitors – Knowing where your visitors are coming from is important because you can research how to reach a wider worldwide target market. You can see where the largest percentage of people are coming from and work on expanding your global visitor base.

3. Search Phrases – Your web stats will let you know exactly what search phrases/keywords people are using to get to your site. Studying this critical component can help you fine tune and improve your keywords and site content for better placement in the search engines.

4. Referrals – Referrals are websites or pages from which your visitors have found you. Study them to find out where your traffic originated and exactly how they found you. You can find out who is linking to you and which of your articles are bringing you more traffic. You can then submit these popular articles to more sites.

5. Pages – This item will help you determine which of your site’s pages are the most popular and which ones are not visited much. Analyze this info to see why some pages are so well travelled and some are not being used much at all.

6. Entry and Exit Pages – Analyze this information to find out where people are entering your site and from which page they leave the most. This can help you stress your sales pitch more on certain pages and learn how to keep visitors from leaving other pages. Put special offers on popular landing pages. Spice up or add more interest to pages from which people are leaving. Study those pages to see what could be making them leave as opposed to exploring additional pages.

7. Time of Day – Your web stats will tell you the time of day when each visitor came to your site and visited individual pages. This can help you schedule chats and/or webinars and can help you determine when to publish new content and/or special offers and sales.

8. Days of the Week – This information will help you in much the same way time of day stats help you. Study the stats to find out when to offer specials, teleclasses, chats, contests etc.

9. Length of Visits – This critical information can help you find out if people are lingering on your site and taking the time to read the content or if they are clicking a page and leaving almost immediately. Studying this information can help you find where to improve your pages and find ways to get your visitors to stay longer.

10. Error Reports – Find out if people are having trouble accessing any of your pages and getting error codes. With this info, you can correct these errors promptly so people will not leave your site.

Web stats can look overwhelming and seem a daunting task but it is vital that you learn what all the statistics mean and how to interpret the information they give you. Look at the statistics as a whole to find out the trends but also study the individual stats to see how you can refine your site and your marketing campaigns to bring you more traffic and longer visits to your site, thus increasing the chance for more sales conversions.

About the Author:
Terri Seymour has over twelve years of online experience and has helped many people start their own business. Visit her site for free articles, resources, information, resell ebooks and more. Sign up for the RSS Feed for a free business ebook with MRR. http://www.SeymourProducts.com

Article Source: WAHM Articles

When you sit down to write a post for your Direct Sales blog it is important to remember that your blog posts should be more “informational” type of posts instead of “spammy” type of posts. When people visit Direct Sales blogs they are looking more for the important information that you post and less for your sales spam ads.

When writing a post for your blog, here are a few important tips to remember.

* Title your blog post with related keywords on the content that is contained within your blog post. This will help search engines find your post and will help give readers a ‘sense’ of the information that is contained within the post itself.

* The opening paragraph in your blog post should be a great paragraph that entices the reader to continue reading your post. Furthermore, it should be a “preview” of what your blog post is all about.

* The body of your post should have approximately 3 keywords within it. You do not want to overload your post with keywords as search engines frown on that and consider it to be keyword spam. The body of your post should be written cleanly and concisely to get your message across to the reader.

* The summary paragraph in your blog post should be just that…a summary of what the reader just read. Keep the summary concise and to the point.

Your blog posts should be 200-300 words when they are informational posts and you should always use spell-checker before publishing them. Writing a great blog post does take some time and practice, but the more you write for your blog the easier it will get.

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7  Quick and Easy Tips For Building Backlinks to Your Website Or Blog by Loretta Oliver

It has been said that links are the currency of the internet. While many marketing and traffic building methods come and go, this seems to hold true. Links make the internet go around. So, naturally you want to have as many incoming links to your site or blog as you possibly can. The more relevant they are the better.

There are many kinds of links and link programs out there on the web today. You’ll hear terms like one way links, three way links, do follow links, no follow links, SEO backlinks, .edu links, link wheel, and so on and so forth. It can be overwhelming and confusing to say the least.

Let’s simplify this and just look at 7 ways to build links to your website without ripping your hair out. Don’t worry about the technical details of things, just think of a link as a link and block the rest from your mind for a moment.

* Blog Commenting. This is a fast easy way to get relevant incoming links. Visit blogs that are about the same topic as your site and leave a relevant comment on a recent post. That’s it. You’ll get a link back from the comments section and hopefully you’ve found a great new blog to read regularly.

* Build a Squidoo Lens. This seems to scare some folks, but it’s really easy to do. Building a Squidoo lens is mostly point and click plus drag and drop. There are no special technical skills needed and you can have a lens up in 20 minutes or less linking back to your website or blog.

* Comment on a Squidoo Lens. Maybe you’re not feeling up to taking the time to build a Squidoo lens right now, or you’re in a bit of a hurry. No problem, you can still harness the link power of Squidoo by commenting on an already existing lens about your topic and including a link to your website as the resource. Easy peasy.

* Submit an Article to Directories. That sounds simple right? Write an informative article about your topic and submit it to article directories. Not only will you get an incoming link from the article directory, but also whenever someone republishes your article on their site. Again, super easy and non technical.

* Be a Guest Author. If articles and comments are a great way to get links, then being a guest author at another site or blog is just pure brilliance. Being a guest expert not only gets you a nice in content link to the page of your choice, it establishes you as the go to person on the topic and gets you in front of an entirely new audience.

* Bookmark It. While not my personal favorite method for link building, it is still a backlink. Bookmarking on social media sites like Digg, Delicious, Facebook etc…. I don’t really recommend bookmarking your own stuff, but instead putting a few select social media icons on your site to allow your visitors to choose which content to submit to those places. Don’t worry, they will.

* Help Someone on a Forum. Message board communities are powerful and amazing places online. If you find a forum that is based around your niche or topic, sign up and get active. Helping someone on a forum is like handing out free cookies. People will love you for it. Be honest, be yourself, and don’t forget to link back to your website in your signature and profile while you’re there.

Now go out there and get some links! If you’re looking for a step by step daily action plan for backlink building the easy way check out 5,000 Backlinks from Lynn Terry and Paul Short. The powerful daily action plans in 5,000 Backlinks make it easy for you to get at least 15 or more links back to your sites in an hour or less per day. It’s so easy you can even outsource the work to your kids!

Check it out and grab a copy of the amazing package at http://www.squidoo.com/5000backlinks
Article Source: WAHM Articles

A few days ago I posted here on my blog about some inappropriate behavior I saw going on over on Twitter with some so-called business professionals. Well today…I would like to address some mistakes I see professionals making on their business blogs.

In today’s world…blogging is hot! You will find current event blogs, personal blogs, hobby blogs, business blogs…just about a blog on any topic that you could ever imagine.

When it comes to personal blogs…by all means, post whatever you want, as often as you want and use any type of language you want to use. However…if you have a business blog…you really need to watch what you are posting on it as posting the “wrong” thing can indeed reflect poorly on you and your business.

You do not want to trash talk other businesses and/or blogs on your business blog and you certainly don’t want to use foul or offensive language. I think for most of us that is common sense but apparently there are those out there that feel that it’s their blog and they can post what they want to post. While that is true (it is their blog) if it’s a business blog…your postings can and do reflect on you as a business professional.

I know when I visit business related blogs I don’t want to read about your “partying experiences”, posts about your naughty neighbors, fights you have going on with fellow consultants/competition, inappropriate language and other nonsense. I feel if you want to post those type of topics you should make a PERSONAL blog and post them there.

I have unfollowed many blogs the past month due to inappropriate postings on their business blogs. Yes..this is my personal opinion but I do know that it’s also a popular opinion with those who visit & read business blogs.

Keep your business blog about business…and leave the naughty personal things to a personal blog or keep them to yourself.

 Why do people online feel that it is okay to snag (steal) content from other people’s web sites, blogs, newsletters, social media postings, etc? Didn’t your momma ever teach you that stealing is wrong?

When you come across content online (text or images) that is NOT yours…you do NOT have the right to take it and use it on your own sites, blogs or newsletters. If you are not the author or original poster of that information/images, it is not YOURS to do with as you want. Stealing is WRONG and stealing is ILLEGAL and that includes stealing things from others online!!!

I am really getting tired of people who have been caught stealing content online saying that “They didn’t know any better and they didn’t know that they couldn’t use it.” Who are you kidding? Would you go over to your neighbors house (one that you didn’t know) and borrow their lawn mower without asking? Would you go down the street to the local store and walk out with a candy bar without paying for it? Of course not…because it would be considered STEALING!

When you come across something online that you would like to use you need to ASK the original author for permission. The only time you don’t is if you are posting an article for an article data base site onto your site and even then…you have to include the original Author’s resource box with live links with your posting of that article.

The internet is not a Free-For-All…you can not run around online “stealing” material and images that don’t belong to you! Remember…you wouldn’t like it if someone took your material and used it so please don’t do it to others!

Well folks…that is my RANT and TIP for today. Content & Image stealing is NOT a good thing!

It’s that time of year again and the Work at Home Business Options blog will be participating in the Mom Chats Summer Blog Tour 2011.

Mom Chats is a wonderful site online that is owned and operated by my good friend Val Selby and this site totally caters to moms! You will find all kinds of information on Mom Chats like recipes, how to save money, parenting tips, household tips, home business tips for moms, how to set and keep personal and business goals and so much more!

In addition, you can network with other moms in the Mom Chats chat room or attending one of her great learning/educational chats. If you are in direct sales and want to hold an online party or attend one…you can do so in the Mom Chat’s chat room!

I am really looking forward to Val from Mom Chats visiting us on July 7th, 2011 and you can check out the Mom Chats Blog Tour Schedule to see all of the fabulous blogs Val will be visiting on her tour!

When Val visits my blog we will be doing a giveaway and the prize will be a fabulous ebook for Direct Sales on hosting & holding online parties! yeah!!!

Shelly