Archive for the ‘Article Writing | Article Marketing’ Category
Are you looking to hire a ghostwriter to help with your article writing, blog posts, newsletters and marketing documents? If so, there are a few things you need to look for before hiring a ghostwriter to do your work.
1. Ask the writer for a list of references and check out those references. You want to make sure that this person does quality work and that they deliver that work on time.
2. Ask to see examples of their work and look at their work with a fine tooth comb for spelling errors, grammar mistakes, keywords, etc. You want to make sure that their final copy is professional looking and correctly done.
3. Take a good look at their rates. Just because someone is “cheap” to hire doesn’t mean they produce quality work. You know the old saying “You get what you pay for?” well, that applies to ghostwriters too!
4. Try to hire a ghostwriter that is multi-dimensional. (in other words, one that can write on a variety of subject matter for you).
5. When hiring a ghostwriter it is extremely important to tell them that you want “original” material produced by them. You do not want re-spun or re-gurgitated material that they previously done for another client. It is important that all work is “original”.
Anyone online can call themselves a ghostwriter but that doesn’t mean they are a “good” ghostwriter! Take your time and really check out the ghostwriter you are thinking about hiring. The quality of work the ghostwriter produces for you does indeed reflect back onto you!
If you are looking for a professional ghostwriter to handle your business projects, you can check out my Ghostwriting blog called Two Classy Ghostwriting Chics that is owned by myself and my business partner Chris Carroll.
Marketing to Moms – Why You Should be Writing Articles for Work at Home Moms by D. L. Willms
If you sell a product or service for almost any target market, you’ll want to make sure moms know about it. Moms have a lot of buying power, and are responsible for making most purchase decisions for their families.
How Publishing Articles for Moms Helps You
A recent survey of North American moms revealed that more than 70% of moms look online for the information they need. Writing work-at-home-mom (WAHM) articles and distributing them on the Internet is an effective and affordable way to get your information online, where these moms can easily find it.
You don’t need to be a mom to write WAHM articles, but it might help because you’ll know first-hand what kinds of information they want to read about. However, writing WAHM articles can be lucrative for anyone who takes the time to learn about the information moms are looking for, and make it accessible to them.
What Information Do Moms Need to Know?
Think of everything a mom might do in a day. She’s a nurse, a chef, an organizer, an event planner, a teacher, a decorator, business person, and the list goes on and on.
Work-at-home-moms are constantly looking for all kinds of information. They
need a lot of information on hundreds of topics to help them balance their busy
lives.
Whatever it is you know, chances are that somehow that information could help a work-at-home-mom. Here are some ideas to get you started:
How to Start a Home Business
Home Business Ideas
Websites and Blogging Information
Marketing Ideas
Childcare Issues
Marriage
Family relationships
Hobbies
Education
Product reviews
Book reviews
Pets
Health and Fitness
Food and Nutrition
Crafts
Scrapbooking
Entertainment
Holiday Celebrations
Parenting
Money Management Tips
These are just a few that I thought of. What else do you know about that could
help a busy work-at-home-mom?
Give it some thought… you might be surprised!
Denise Willms is a work-at-home-mom and the owner of WAHM-Articles.com, a busy article directory for moms. To learn more about how you can profit by writing WAHM articles, please visit http://www.WAHM-Articles.com and download a copy of the free e-book Get Started!! Making Money by Writing WAHM Articles.
Article Source: WAHM Articles
Article Marketing to Boost Your Business by Genesis Davies
Article marketing is one of the least understood and much underused methods of free business promotion around. Despite this, quite a few business owners have been using this free method to give their companies a huge boost without spending a penny.
Let’s look at a few ways article marketing can help increase your business.
Online Reputation. Even if your business is a real world one, such as a coffee shop, establishing an online presence is vital. All businesses need a website now and to ensure that yours isn’t just one of millions of unknown websites stuck in the corner, you can use article marketing to break into the public eye.
Expert Status. While this is related to online reputation, YOU are the expert, not your business. When you have promoted yourself as an expert, whether it be in the world of taxes or shoe sales, you can take this fame and turn it toward any business you choose to start up, as well as your existing one.
Traffic. Article marketing will help your sales go up, if you have great website copy that convert. The higher the number of visitors to your website, the better the chances that you will make a sale. Article marketing promotes your business far and wide, when done correctly and you’ll see more traffic as a result, usually quite quickly.
Search Engine Optimization. A benefit of using the more popular article directories and sites where you can submit business articles is that they usually boast a high PageRank. This means that effective use of keywords in article marketing will result in your articles appearing in the top search results, with a link back to your site. In addition, your backlinks will go up each time the article is published, either on the article directory site or on someone’s website.
Education. Informed clients equal clients who know what they are looking for in a service or product. When you’re the one offering what they need, it’s quite likely you’ll be getting a boost in sales. You’ll also build client trust, as you are the provider of free, useful information that they can use. Trust is essential when you are trying to grow a business.
Article marketing is something that every business could and should be using. It’s completely cost free and requires little more than time to accomplish, yet the results are amazing.
What are you waiting for? Start working on your own free marketing strategy today with article marketing! Or, if you aren`t interested in writing your own articles, try hiring a professional freelance writer.
Article Source: WAHM Articles
Writing Effective Blog Posts and Articles for Online Marketing by Roger Moody
If you’re reading this, you found it online and most likely are seeking assistance in growing your online presence or an online business. Any successful online business owner should have and maintain at least one blog.
Blogging has become an integral part of any online business and updating the blog or blogs should become routine. Having a business blog can be one of the best things you can do for your successful online business as it helps attract people to you and gain more prospects for your business.
Blogging and article marketing should be done simultaneously and can significant increase your online marketing efforts.
Blogging also allows you to stay in touch and build a relationship with people already on your team that may be scattered around the country or the globe. If you desire an effective and popular blog you don’t need much.
For example this author, Roger Moody has a successful online home based business from a home office in Indianapolis, Indiana. We may operate a successful online business from Indianapolis but our home based business income is spread nicely across the country. Our business blog (at rogerlmoody dot com) mentions Indianapolis but the information contained on that blog site is applicable to anyone working a online home based business.
The real trick to building an effective blog doesn’t lay in the domain name, or the layout (although obviously you don’t want an ugly blog) but in the content aka the posts themselves.
So how do you write more effective blog posts that will not only captivate your current readers and keep them coming back but help you gain a bigger and bigger audience and at the same time raise your blog in the search engines?
Her are a few simple tips to help you write better content for your blog.
1. Keywords
This can not be said enough. If you want to build a successful home based business, popular and effective blog you can’t do it without the use of keywords. Take some time and do your keyword research because it will pay off big time if you do it right! Another good tip is to use keywords in the categories for your blog as well! Wherever you can fit in a keyword do it!
2. Be Original
Nobody is going to come back an visit a boring blog. Make sure your content is original and exciting. The most effective blogs I’ve found will have a mix of helpful content and personal stories. You want your readers to know and trust you as a business person as well as care about you as an individual.
3. Use Videos and Pictures when applicable
I can not stress enough how much adding videos and pictures will add to your blog. Breaking up your text with pictures will make people want to read more and more and the more personal the pics can be the better. So if you’re talking about your trip to Hawaii with the family don’t just use a stock photo of Hawaii use one of you and your family! Another tip is to make sure and keyword optimize the titles of your pictures before you post them as well!
Those are just a few simple tips that will help your blog become more popular. Make sure you work on your blog at least a couple times a week and follow these tips and you’ll be good to go!
Blogging to grow a successful online home based business from Indiana or anywhere in a home office. Understand that it’s a total lifestyle shift.
www.ChristianFaithBusiness.com
Article Source: WAHM”>http://www.wahm-articles.com”>WAHM Articles
Steps to a Writing Effective Press Releases by Diana Ennen
Want to get the most media attention and spotlight for your business? Then the first place to start is with a great press release. Now I can almost see half of you leaving now, dreading the thought of having to write one of these. But wait. I’m going to show you easy methods to make your press release work for you and get the attention it deserves. Ready? Let’s go.
We’ll briefly go over the basics because of their importance. Editors want to see things done the RIGHT way. I would bet that a lot of good releases simply get tossed out just because they aren’t set up properly. To a busy editor, that all too familiar three-second glance says a lot for you and your business and if you’ve done your research enough to warrant that release to be placed in their newspaper or magazine or even on their website.
Here are your essentials:
“FOR IMMEDIATE RELEASE” on the top left of the page.
Your contact name, phone number, e-mail address, and website follows. Double check this. No, triple check this. You don’t want to waste a good release because they can’t get ahold of you.
The headline is next, normally in bold and centered on the page. Summarize what the release is about and capture their attention. Spend almost as much time on your headline as you do writing the release. It’s that important. Make sure to get those valuable keywords in there and hopefully in the first few words.
The press release body starts with the location of the release and the date (Margate, Florida, January, 200X.)
Most press releases are between 400-500 words, and no more than a page. The first paragraph has the most important information. Don’t save the best for last, it won’t get read. Make sure that you explain the title of the release in this first paragraph.
It is recommended that you write press releases in the 3rd person and use short sentences and paragraphs. Do not go over board, trying to dazzle the editor, it won’t work.
Target your release. You will be sending your release to a specific audience so make sure that in your release you keep to what would appeal to that audience. What don’t they know that you can add? Nothing works better than getting an “AAH HAA” when an editor is reviewing your release. Also, keep in mind with the Internet today, that press releases, or news releases as they are now frequently called, are read by your target audience just as much as the editors. The buyers of your products or services are reading this, tell them what they need to know.
Provide statistics. Do some research and find some relevant information that applies. Research and make sure that if you are providing accurate quotes and not from some fly by night company. Remember your reputation is riding on this release. (Well, not exactly, but you don’t want the editor to read this and red flag you.).
Provide a quote from yourself or include relevant quotes from experts in your field that will reinforce what you are saying. You can approach authors, leaders in your Industry, and other experts in your Industry for a quote. They will normally appreciate the added publicity and you get the quote you’re looking for. For example, as an author I’ll often get asked to provide a quote for an article on home-based businesses or the virtual assistant industry. I welcome the opportunity as it provides me more publicity.
The last paragraph should be your call to action. You’ve talked the whole release about your business or product, now tell them what to do with this knowledge they just got. Too many leave out this vital step.
At the bottom of the release include ### to indicate you are done.
Double check this for accuracy. At this point, you’re tired and done with the Release. Well if it goes out to the world with the wrong web address, you’ve wasted your valuable time even writing the Release.
That’s it. The basics for writing a press release. Now one other thing I’d like to add in, they work. They truly do. You also want to make sure that you submit them out, but that’s another article.
Diana Ennen and Kelly Poelker are the co-authors of numerous books including Virtual Assistant: the Series, Become a Highly Successful, Sought After VA and accompanying Virtual Assistant the Series Workbook, and Virtual Assistant – The Series: Working Virtually, A Guide to Working Remotely as an Employee. Stop by their site for complete information on starting your own VA business http://www.vatheseries.com. Article is free to be reprinted as long as the author’s bio remains intact.
Article Source: WAHM Articles
If you have a home business with one of the direct sales companies, it is very important to have an online business presence. One of the ways you can market your business online is to hire an affordable ghostwriter. Here is what an experienced ghostwriter can do for you.
1. He/She can write professionally written newsletters that you can email out to all of your party hosts, customers, downline team, etc. This will free up your time to work on other aspects of your Direct Sales Business.
2. He/She can write professionally written blog posts for you and post them to your blog. He/She can write them directed towards your niche, keyword load them and properly do the keyword linking so that your blog posts rank high in search engine results.
3. He/She can write expertly written articles for you that pertain to your niche. You will submit these articles with your own resource author’s box on them to various online article directories, web sites, other blogs, etc. Article marketing is a great way to drive traffic to your business web site.
4. He/She can write business advertisements for you to use in your email marketing campaign, classified ads, etc.
5. He/She can write expertly written web site content for you to post to your business web site on just about any topic that you would need.
As you can see…an experienced ghostwriter can do a lot to help you market your business online. He/She can write newsletter content, blog content, web site content, articles and ad copy to help free up your time for other business tasks.
Shelly Hill Co-Owns The Two Classy Ghostwriting Chics with her business partner Chris Carroll. You can find their online web site at http://www.twoclassyghostwritingchics.com to see all of the services that they offer to help you market your business online. You can find Shelly’s home business resource site at http://www.workathomebusinessoptions.com for free home business articles, resources and tips.
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