January 12th, 2010 | 
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When it comes to selling consumable Direct Sales products, you will often see direct sales reps who add ‘Re-order’ stickers to the products and to the products packaging. They are told to do this usually by their trainers or home offices.
I personally do not like re-order stickers all over the products that I purchase from various Direct Sales Reps. I find that it degrades the appearance of some of the products that I use. I look at it this way…companies put great thought and design talents into making a product packaging look pretty…some are so pretty that we let them sit out on our countertop or vanity…when you slap re-order stickers all over the product, I think it degrades the pretty appearance.
Now some of you might say…well, just peel them off. Often times…they don’t come off easily or they leave an icky sticky residue.
I was tweeting about this very topic over on twitter and several DS reps came forward and agreed with me in regards to the tackiness of slapping reorder stickers all over the products that you sell.
In my personal opinion (yes my personal opinion), I don’t like having them on the products I purchase. However, if you insist on putting the stickers onto your products, it should go on the packaging (box, bag, whatever) and not on the product itself. I think having the stickers on the product…degrades its pretty appearance.
I really don’t think slapping these stickers all over your products helps with repeat sales…after all, your customer purchased it from you once…so they usually know how to find you to purchase it again.
I find that imprinting your business information onto a pretty refrigerator magnet and including that magnet in with the order is a much better way to get your repeat orders.
~ Shelly ~
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I actually agree – I don’t like the reorder stickers on my products either. I like to keep some of my bath and perfume items out the packaging is nice on it’s own.
Plus, if consultants are offering great customer service anyway, there would be no need to put those stickers on. The customers would love them so much, they would call them for the reorder. Customers (like me) want to do business with a great consultant who cares about me, knows the products I am buying and even contacts me to see if I need more when it is about to run out.
Ivette,
I agree 100% with your comments on this issue! I once received a facial wash and it had 3 reorder stickers on the product packaging and then 2 more on the product itself. I tried to remove the stickers from the product and was left with a sticky label mess…I threw the pkg out into the trash. It made the product and package look tacky.
shelly